I'm getting ready for The Big and Influential Trade Show.
As an exhibitor, my company received a list of the registered media planning to attend. Last year I just sent everybody some press releases. This year I'm being more selective, so I looked up each company. And, you know, some of them may have blogs, but I wouldn't call them "media," any more than I would call myself a medium. In fact, a couple of them were PR firms, maybe looking for free admission to the show.
If there were an emoticon for an eye roll, I would use it here.
